Fernview E-commerce Website Redesign
Fernview, a trusted name in plants and gardening supplies, partnered with Wildeye to elevate their online presence with a modern, feature-rich e-commerce website. The goal was to create a seamless shopping experience, optimise back-end efficiency, and align the platform with their evolving business needs.
We designed a contemporary, mobile-responsive e-commerce website powered by WooCommerce, ensuring a smooth and engaging experience across all devices. Alongside the website redesign, we refreshed Fernview’s branding, updating the logo and colours to reflect a clean, modern aesthetic.
Operational efficiency was a key focus. We integrated the website with dynamic shipping APIs and their accounting system, simplifying processes and improving fulfilment accuracy. Marketing automation was upgraded to Mailchimp, complete with custom-designed templates and automated customer journeys, boosting engagement and communication efficiency.
Enhanced hosting and optimised page performance were also part of the solution, delivering a faster, more secure browsing experience for customers. These updates position Fernview for future growth, with a robust, scalable platform that meets the demands of modern e-commerce.
